How Web3 Startups Define Retention After Token Launch in India (For Growth Analyst Roles)
I’m a Growth Analyst for a DeFi startup focused on the Indian market. Post-token launch, our DAU dropped from 11 k to 1.8 k in six weeks. Founders want “real retention,” not campaign spikes.
Which metrics should growth hires track to prove career-level impact in such Web3 roles?
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